Privacy policy
I. PRIVACY POLICY
Surele Apparel Group, LLC respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit or interact with our website, www.shopsurele.com (the “Site”).
This Privacy Policy applies to all visitors to the Site, including individuals who browse the Site, make purchases, or voluntarily provide information to us. By accessing or using the Site, you agree to the collection and use of information in accordance with this Privacy Policy.
The Site is not directed to children under 13, and we do not knowingly collect personal information from children.
II. INFORMATION WE COLLECT
We may collect personal information that you voluntarily provide to us when you interact with the Site, such as when you make a purchase, create an account, sign up for updates, or contact us. This information may include your name, email address, shipping and billing address, phone number, and any other information you choose to provide.
When you make a purchase through the Site, payment information is processed securely by our third-party payment providers. We do not store or have direct access to your full payment card details.
We also automatically collect certain information when you visit the Site, including your IP address, browser type, device information, and information about how you interact with the Site. This information may be collected through cookies and similar tracking technologies and helps us understand how our Site is used and improve the overall customer experience.
III. HOW WE USE YOUR INFORMATION
We use the information we collect to operate, maintain, and improve the Site, and to provide you with our products and services. This includes using your information to process and fulfill orders, communicate with you about your purchases, and provide customer support.
We may also use your information to send you updates, marketing communications, or promotional materials if you choose to receive them. You may opt out of marketing communications at any time by following the unsubscribe instructions included in our emails.
We may also use your information to analyze Site usage, personalize content and advertising, improve our products and services, prevent fraud, maintain security, and comply with applicable laws and regulations.
IV. SHARING YOUR INFORMATION
We do not sell personal information for monetary consideration. However, certain uses of advertising, analytics, and affiliate services may be considered “sharing” under applicable law.
We may share personal information with trusted third-party service providers who assist us in operating our business and providing services to you. These service providers may include e-commerce platform providers, payment processors, shipping and fulfillment partners, marketing and analytics providers, affiliate partners, and customer support tools. We share personal information only to the extent necessary for these service providers and partners to perform services on our behalf or support our business operations, and we require them to protect your personal information in accordance with applicable laws and contractual obligations.
We may share personal information with advertising, analytics, and affiliate partners for business purposes, including measuring advertising performance, tracking referrals, delivering interest-based advertising, promoting our products, and analyzing the effectiveness of our marketing campaigns, consistent with applicable law.
We may also disclose personal information if required by law, regulation, legal process, or governmental request, or if we believe disclosure is necessary to protect the rights, property, or safety of Surele, our customers, or others.
V. COOKIES & TRACKING TECHNOLOGIES
We use cookies and similar tracking technologies to enhance your experience on the Site, analyze Site traffic, personalize content and advertising, and better understand how visitors interact with our Site. Cookies are small data files stored on your device that help us recognize your browser and remember certain information.
We may use cookies for functional purposes, such as enabling core Site features, as well as for analytics, performance, advertising, and affiliate-related purposes to improve our Site and services. Some cookies and similar technologies may be placed by third-party service providers and partners, including analytics, advertising, and affiliate partners, who may collect information about your online activities over time and across different websites to provide measurement services, track referrals, support marketing efforts, and deliver interest-based advertising.
Where required by applicable law, we will request consent before using non-essential cookies or similar tracking technologies, including certain analytics, advertising, affiliate tracking, and personalization technologies.
You may manage or withdraw your cookie preferences where available through our cookie banner, consent tool, browser settings, or other preference-management tools made available on the Site.
Where required by applicable law, you may have the right to opt out of certain types of tracking or “sharing” of personal information for cross-context behavioral advertising or similar purposes.
You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect the functionality and performance of the Site.
VI. MARKETING & COMMUNICATIONS
If you choose to subscribe to our mailing list or otherwise opt in to receive communications from us, we may use your information to send you updates, promotional materials, or information about our products, services, and brand. Where applicable and with your consent, this may include email and text message communications.
You may opt out of receiving marketing communications at any time by following the unsubscribe instructions included in our emails or, for text messages, by replying “STOP” as instructed. Message and data rates may apply. Even if you opt out of marketing communications, we may still send you non-promotional messages related to your orders, account, or customer service inquiries.
VII. DATA SECURITY
We implement reasonable administrative, technical, and physical safeguards designed to protect the personal information we collect. While we take appropriate measures to help protect your information, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
Accordingly, you acknowledge that you provide personal information at your own risk. To the fullest extent permitted by law, we are not responsible for unauthorized access, disclosure, alteration, or destruction of personal information caused by circumstances beyond our reasonable control.
VIII. YOUR RIGHTS
Depending on your location, you may have certain rights regarding the personal information we hold about you. These rights may include the right to request access to, correction of, or deletion of your personal information, the right to data portability, and the right to opt out of certain processing activities, including marketing communications or, where applicable, the sale or sharing of personal information.
To exercise any of these rights, please contact us using the information provided below. We may need to verify your identity before fulfilling your request, in accordance with applicable law.
California residents may have additional rights regarding their personal information. Please review our California Privacy Policy for more information.
IX. THIRD-PARTY LINKS
The Site may contain links to third-party websites or services that are not operated or controlled by Surele. We are not responsible for the privacy practices, content, or policies of any third-party websites. We encourage you to review the privacy policies of those third parties before providing any personal information. Your interactions with third-party websites are governed by their own terms and privacy policies.
X. UPDATES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational needs. Any updates will be posted on this page with a revised effective date. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
XI. CONTACT INFORMATION
If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:
Surele Apparel Group, LLC
Email: hello@shopsurele.com
Website: www.shopsurele.com
Last Updated: May 1, 2026